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How Skill-Based Volunteering Matters More Than You Might Think
Checkbook philanthropy is fraught with peril, especially in the workplace. Donors often grow weary of writing a check to the annual employee giving campaign. Even the blessings of payroll deduction...
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Nonprofit Fundraising: How Do You Take the Pulse of Your Donors?
With fundraising the most necessary element of continued growth and success of any nonprofit organization, regardless of size, we spend a lot of time in this space discussing donor recruitment and...
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Employee Engagement and Creating A Loyal Corporate Client
According to the Giving USA 2013 Highlights, corporate philanthropy totaled $18.15 billion in 2012. As compared to individual giving and bequests, which totaled $252.34 billion, corporate donations...
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Appreciation Breeds Loyalty
When my husband and I checked in to our hotel room last Friday, we discovered an appealing cheese plate and hand-written thank-you note to welcome us back to the property for yet another ski season....
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Make It Easy, Peer-to-Peer Fundraising, That is
This blog isn’t about making Friday night “Easier” after breaking up with your girlfriend (Rascal Flatts anyone?). Nor is it about eating two eggs “over easy” at your favorite Saturday morning diner....
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Light the Spark – How Board Members Can Carry The Flame
A key role of nonprofit leaders and board Chairs is to help volunteers uncover and amplify their stories. As discussed in my previous blog, “Can Your Board Talk About Your Cause?” every board member...
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Nonprofit Measurement: Metrics for Online Fundraising
With the ease of instantaneous feedback, and the convenience of communicating with mass audiences with a single click of the mouse, the Internet has become an important tool for fundraisers at...
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Nonprofits and PR: How Much Do Celebrities Help?
Finding and deploying the right spokespeople is a major part of promoting your nonprofit; the right spokesperson can help with awareness, fundraising, media relations, and donor recruitment. For many...
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Electrifying Digital Relationships and Online Giving
Sometimes, for better or worse, we realize how connected we are to one other. Fortunately, Acts of Kindness seem to reverberate in the nicest way. Even the constant frenzy of digital activity on our...
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This Year Add Online Fundraising To Your End-of-Year Campaign
Now that we are already a month into the second half of 2014, many nonprofits are firing up their fundraising engines to begin the sprint towards a big end-of-year campaign. With many organizations...
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